Cybershop- Help a child

I found out about this yesterday (or perhaps I've always known and forgot).

If you're going to do any shopping on Amazon... for the holidays or any time of the year, enter through this site, and shop as usual. 5-15% of the total of your purchases will go to this wonderful organization. To help me remember, I made a bookmark for my browser, and labeled it "Amazon".

Help a child by shopping... what could be easier?

(ETA: I've added this link to my sidebar for your convenience!)